Analysis of Farmers’ Willingness to Use Blockchain and Influencing Factors Based on the Binary Logit Model

Blockchain is the frontier of modern science and technology, promoting its application in agriculture great significance to agricultural development. Taking farmers who are essential subjects as research object, this paper applies binary Logit model investigate farmers’ willingness apply blockchain influencing factors. Based on rigorous analyses data models, main conclusions obtained. First, at current stage, Chinese not very receptive blockchain, most whom unwilling it production operation. Second, age participation training exert a remarkable negative impact their blockchain. Third, education level farmers, highest family, annual income crops per mu, government subsidies, information degree understanding impose positive According analysis results, following suggestions put forward: (1) strengthen improve blockchain; (2) financial support provide equipment subsidies tax relief for (3) implement demonstration projects take lead applying by supporting family farms, large planters, other business entities with effects.